Causora Promotes Philanthropy By Matching Donations With Spa Gift Cards

TechCrunch

What if you could donate to charity, and get your money back in full? It seems like there would be a catch, but that’s exactly what Causora is doing. The startup, which launched its platform a month ago, allows users to donate to nonprofit organizations and receive matching rewards in gift cards.

Here’s how it works: After registering on Causora, users can donate to more than 150 nonprofit organizations on the website. If you can’t find the charity you’re looking for, you can add it yourself, and it will appear on the site after it goes through Causora’s verification process. When you donate, your account receives the same amount as your donation in Causora credits, which can be redeemed for vouchers in $20 increments to any of Causora’s 150 partner merchants.

The credit-card company takes a little less than 3 percent of your donation, and Causora takes 7 percent to generate revenue and…

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